In December 2010 The Fiat Group appointed Grape Digital as their Social Media agency for the UK.
Grape are in charge of all digital and social media strategy, implementation and management for all The Fiat Group companies including:
- Fiat
- Fiat Commercial
- Alfa Romeo
- Jeep
- Chrysler
- Dodge
Grape are currently producing engaging, live video content for Alfa Romeo, as they launch their new MiTo Quadrifoglio Verde. The campaign will serve as a mechanism to grow the population of Alfa Romeo UK’s various Social Media pages, whilst interacting with the existing audience to create new, exciting assets that can be used across the board.
Following a huge online build up, we will stream a pre-recorded, interactive event live on Facebook. The more you Like, share and tweet the more chances you have of winning.