Alcohol brand Foster’s have launched a new app to showcase their online comedy content.
Designed for Facebook’s new timeline layout, the Foster’s Funny Facebook app is only available to UK users and shows comedic clips, sketches and outtakes. There’s a back catalogue of over 40 episodes of Foster’s Funny content including Vic and Bob’s Afternoon Delights, and all in time for the second internet series of The Fast Show.
Niall McKee, brand manager for Foster’s at Heineken in the UK, said, “Foster’s is currently developing some of the most premium, online exclusive comedy content, from the new Alan Partridge to ‘The Fast Show’, and the Facebook media app offers our consumers a new and exciting way to watch and share the content through one of their biggest online touch points.”
The app has been created by Lean Mean Fighting Machine and adds the next chapter to Foster’s’ well-known pairing of advertising and humour.